I was just having a conversation with a colleague this morning about her feeling like a failure in her career. I reminded her that failure is fun. Failure means that we get to try again and not make the same mistakes but instead to learn, grow and become better. Then, I saw this nifty article about Jagermeister and how they believe that the key to success in its e-commerce business is fostering a culture that encourages failure. Check it out and see if you can take some of their best practices and use them in your business today! Continue reading
Tag Archives: business strategy
It’s been a while since I gave any instructions on anything so I thought I would start with something that I love. iMovie! A lot of us have migrated to the MAC platform (or MAC with windows running on Parallels), and that being the case, it’s opened the door for a lot of cool programs such as iMovie.
The nice thing about the MAC platform is that you practically can start using any of the software and not need any instructions at all. Well, with iMovie that’s true as well, however there are some cool functions that can assist you and make you look like a total pro. Have you heard of Picture in Picture? Totally rocks!
To use it you’ll need to go into the preferences in iMovie and turn on “Show Advanced Tools.”
See Example here:
Now you take the clip from the bottom row and drag it on top of where you want to put it and once you let go of your mouse, you’ll get a ton of options. (See below)
Choose Picture in Picture and then done – and your done! There are some other options that will make it refined, but you get the idea! Cool right!
How many of you are in business and want to know how you can reach more of your prospects using technology that already is out there? In the past as marketers, we’d buy a list, mail to that list, and possibly follow up with a closing item to those who were Continue reading